Project Aims & Results The Lehigh Valley Health Network used personalized NAVImaps by locr in a direct mail campaign to promote the Lehigh Valley Hospital and especially its Cardiology department. The map shows the route the recipient would have to take from their home to the Lehigh Valley Hospital. The campaign by the Lehigh Valley…
Project Aims & Results The Centennial Hill Hospital used personalized NAVImaps maps provided by locr in a direct mailing campaign to boost awareness of the Emergency Room and show patients how close the hospital is to their homes. The campaign showed each recipient exactly where the facility is relative to his or her home and…
Project Aims & Results B+B Hotels is a German hotel group. They wanted to attract business clients to newly-opened B+B Hotels. locr’s NAVImaps were used as a visual element within the campaign creative to show recipients the way from their home address to the nearest B+B Hotel. Other Projects: