Recognizing the important role that location plays in making marketers successful, locr will be exhibiting at the annual conference of the Direct Marketing Association called &THEN, taking place October 16-18 in Los Angles, California.
From booth 406, locr will be providing demonstrations of location-based solutions that refine mailing lists, improve response rates, and create greater engagement with a prospect.
Randy Hardy, US representative for locr, says, “Location is one of the strongest value propositions a business has, but marketers have not always had the tools they need to leverage that value. locr solutions change that, putting the power of location in the hand of the marketer. These solutions improve key elements of any direct marketing campaign – from mailing lists to personalization. We look forward to DMA and to showing marketers the impact that location can have on their next direct mail campaign.”