locr is proud to announce that we are once again sponsoring the XMPie Users Group Conference (www.xmpieusers.org).This year’s conference is taking place November 13–16 at the Grand Hyatt Buckhead in Atlanta, Georgia.
The conference brings together users from all skill levels for in-depth sessions that examine the latest developments in the fields of variable data printing (VDP), cross media, web-to-print software and campaign management.
As a sponsor, locr will be hosting a session called: “How to Add Value to Customer Data with Geomarketing.”
At this presentation, users will learn how to use location to maximize the effectiveness of their marketing campaigns. To start, we’ll cover how to target your mailing list with rooftop precision using locr GEOservices. Then, we’ll look at how you can improve your response rates by adding a highly personalized map to your direct mail.
Attendees will come away from the presentation with a solid understanding of how the power of location can improve the marketing campaigns that are created for their clients.
To schedule a time to talk to a locr representative, email us at info@locr.com