Comfort & Joy

2020 has been a year unlike any we have experienced before. All of us have felt the health and economic disruption caused by the coronavirus. In this newsletter, we reflect on how the pandemic of 2020 has impacted our lives and our industry. We take a hopeful look at the opportunities that 2021 will bring.

The Resources to Get You Through

The pandemic may have caused the cancellation of fall events, but we’ve got new resources to help you successfully navigate this changing marketplace: The Virtual Booth locr’s new virtual booth is packed with the ideas, information, and inspiration you need to make the most out of your direct mail. Take a tour of locr’s virtual…

Recovery in the time of COVID-19

In 2020, the world experienced unprecedented health and economic challenges. For the retail sector, whose success is dependent on customer visits, these challenges were particularly difficult This blog post is full of information on how you can help your customers get back on their feet. We have tips and inspiration on using the power of…

Take Advantage of the Mail Moment!

Direct mail is alive and well – and for good reason! Statistics from the Data and Marketing Association (DMA) examined by direct marketing expert Paul Bobnak showed that direct mail achieves a high response rate of 5.1% in contrast to email and paid search queries or social media. Compared to other marketing channels, direct mail…

What’s Your Client’s Biggest Value Proposition?

Healthcare. Retail. Financial Services. Education. You serve clients in a variety of markets. Yet these clients all share a common value proposition: their location. In this issue of the locr newsletter, we’re sharing ideas on how you can use the power of location to create highly personalized direct mail campaigns that produce results for your…