{"id":24128,"date":"2021-01-11T11:45:58","date_gmt":"2021-01-11T10:45:58","guid":{"rendered":"https:\/\/maps.locr.com\/en\/?p=24128"},"modified":"2024-08-15T10:51:27","modified_gmt":"2024-08-15T09:51:27","slug":"todays-direct-mail-opportunities","status":"publish","type":"post","link":"https:\/\/maps.locr.com\/en\/blog\/blog-post\/todays-direct-mail-opportunities.html","title":{"rendered":"Today&#8217;s Direct Mail Opportunities"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]When it comes to direct mail, not all the news is bad. Writing in the\u00a0<a href=\"https:\/\/www.mailing.com\/blog\/direct-mail-trends-guide\">mailing.com<\/a>\u00a0blog, Paul Bobnak highlights markets that are seeing growth in the pandemic.<\/p>\n<p>He notes how demand and low interest rates are creating opportunities in the real estate markets. Demand for real estate can translate into opportunities for printing postcards that use maps to guide prospects to a home.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][vc_single_image image=&#8221;24129&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;custom_link&#8221; img_link_target=&#8221;_blank&#8221; link=&#8221;http:\/\/maps.locr.com\/en\/booth&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]Besides real estate, Bobnak says other products and services have seen increases in direct mail and multichannel efforts. These markets would also benefit from location-based marketing and include:<\/p>\n<ul>\n<li>Groceries<\/li>\n<li>Automotive<\/li>\n<li>Home healthcare\/telehealth<\/li>\n<li>Retail<\/li>\n<li>Delivery\/Shopping Services<\/li>\n<\/ul>\n<p>Are you feeling inspired? <a href=\"mailto:r.hardy@locr.com\">Email<\/a> or <a href=\"https:\/\/maps.locr.com\/en\/contact\" target=\"_blank\" rel=\"noopener\">call us<\/a> to talk more about how location can enhance the value of the direct mail you create for these and other markets[\/vc_column_text][vc_empty_space height=&#8221;70&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]When it comes to direct mail, not all the news is bad. Writing in the\u00a0mailing.com\u00a0blog, Paul Bobnak highlights markets that are seeing growth in the pandemic. He notes how demand and low interest rates are creating opportunities in the real estate markets. Demand for real estate can translate into opportunities for printing postcards&hellip;<\/p>\n","protected":false},"author":6,"featured_media":24129,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,177,42,216,199],"tags":[71,179,281,266,264,279,79,245,67,175,233,97],"class_list":["post-24128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-post","category-direct-mail","category-direct-marketing","category-geoservices-blog-post","category-personalized-maps-blog-post","tag-direct-mail","tag-geomarketing","tag-geomarketing-for-direct-mail","tag-geomarketing-solutions","tag-location-based-marketing","tag-location-based-services","tag-maps","tag-maps-for-print","tag-personalization-2","tag-personalized","tag-personalized-maps-for-direct-mail","tag-print","category-29","category-177","category-42","category-216","category-199","description-off"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/posts\/24128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/comments?post=24128"}],"version-history":[{"count":2,"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/posts\/24128\/revisions"}],"predecessor-version":[{"id":24131,"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/posts\/24128\/revisions\/24131"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/media\/24129"}],"wp:attachment":[{"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/media?parent=24128"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/categories?post=24128"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/maps.locr.com\/en\/wp-json\/wp\/v2\/tags?post=24128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}