locr will exhibit at the Xerox Forum 2017 in Barcelona, Spain. The event taking place May 9th-11th gathers professionals from around the world to network, get market insight and share ideas and inspiration.
locr will be showcasing solutions that enable providers of all kinds to add value to the printed communications they produce for their clients.
These solutions include…
Personalized Maps: locr’s personalized maps give print and marketing service providers an easy way to add compelling, unique images to their campaigns. These maps can provide a range of information including the best route for a customer to take from his or her home to the location of a business or event.
locr GEOanalytics: locr GEOanalytics ensures that direct mail campaigns reach the right prospects in the right locations. GEOanalytics compares mailing lists to the locations of businesses and events in order to narrow the lists down. With GEOanalytics, marketers can target specific prospects in the exact geographic locations they want to reach.
locr GEOservices: locr GEOservices provide valuable location data that marketers can include in their direct mail campaigns. GEOservices can assign the travel times and distances from recipients’ addresses to the address of a business and provide personalized turn-by-turn directions from recipients’ locations to the location of a business or event destination.
Used together or alone, these services enable print and marketing service providers to improve engagement with their printed communications.