Daily Archives: July 8, 2021

locr Case Study McNellie’s Restaurants

Case StudyBy vincent July 8, 2021

locr CASE STUDY: McNellie’s Restaurants Personalized Maps Drive Traffic to New Location Objectives McNellie’s, a restaurant chain based in Tulsa, Oklahoma, opened a second location. They wanted to generate awareness of the new restaurant and encourage people to visit it. Ads in local papers were not as effective for the new location and it wasn’t…

Mail Matters More Than Ever

Blog Post, Direct Mail, Direct Marketing, GEOservices, Personalized MapsBy vincent July 8, 2021

The pandemic forced many marketers to take a new look at how they reach their target customers. As marketing budgets tightened and consumer’s time at home increased, research done by the Royal Mail shows that many marketers took a new look at direct mail. These marketers found direct mail a financially friendly way to cut…