Getting the Most out of Trade Show Marketing

Trade shows and user conferences provide a valuable combination of building new business contacts, strengthening existing partnerships, sharing ideas and discussing new trends and innovations. We should know – the locr team are true trade show enthusiasts! Here are three tips for your (trade) show marketing – before, during and after an event:    1.…

A Head Start for Geomarketing

locr will be showcasing their award-winning geomarketing solutions at the upcoming PRINTING United show, October 23-25 in Dallas, Texas. PRINTING United will provide a window to view the future of the printing industry. It’s for printers looking for ideas and applications to take their business into new directions. locr’s personalized maps create a valuable connection…

Enhance Patient-Centered Communicatons with Geomarketing

In the US, spending for healthcare advertising has almost doubled over the past two decades, reports Reuters. New facilities and providers are emerging to bridge the gap between local family doctors and expensive, centralized hospitals. What does that mean for marketers to the healthcare sector? In this rapidly changing health-care market, providers must create marketing…

#3 Things Your Customers Want to Know about Geomarketing

Geomarketing uses location-based data to connect people to places. Besides other forms of personalization, location-based marketing provides benefits for the customer and the marketer likewise. Thinking of location-based marketing, many marketers think of mobile marketing e.g. getting a push notification from a store you’re just passing. But it can be much easier than that!  …

Are You Making Sales with Geomarketing Already?

For us at locr, geomarkeing means not only supporting our customers boosting the visibility of their location. Using geodata and our proprietary locr technology we also help marketers and printers making the communication for their clients more personal and relevant. At the same time geomarketing offers the opportunity to gather data supporting strategic marketing planning.…

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locr’s Journey to Dscoop Edge at PortAventura

At Dscoop Edge at PortAventura, taking place June 19—21, Tarragona Spain, locr will showcase their geomarketing solutions that enable print and marketing providers to improve the marketing campaigns they create for their clients. Geomarketing solutions include location-based technologies that use the power of location to enhance campaign data. “Turning Ideas Into Reality” …that’s the motto…

From Inside the locr Room: Better, Relevant Geomarketing Content

In our May newsletter issue we asked you to answer a short survey about locr, our products and services. These answers help us create better and relevant content about Geomarketing, direct marketing and the print industry. 71% of our newsletter recipients enjoy reading general industry insights and expert knowledge. Additionally, 42% of the survey participants…