locr Crisp Case Study University of Chicago Medicine

New Patient Recruitment Objectives The Orthopaedics Center at the University of Chicago Medicine wanted to increase visibility and new patient visits for the orthopaedics practice in its Matteson, Illinois location. Strategy The overall campaign message was: You don’t have to drive to Chicago for adult or children’s orthopaedics – world class care is right here,…

Half-Full

At the start of 2021, I can’t help think about the glass of water analogy: is it half-full or half-empty? In many parts of the world, the pandemic has gotten worse. As infections rise, so do the restrictions on the economy. Having vaccines reach the arms of more and more people creates hope that this…

Comfort & Joy

2020 has been a year unlike any we have experienced before. All of us have felt the health and economic disruption caused by the coronavirus. In this newsletter, we reflect on how the pandemic of 2020 has impacted our lives and our industry. We take a hopeful look at the opportunities that 2021 will bring.