locr GEOservices and Maps AARP Case Study

AARP Succeeds with Geomarketing Strategy

Location-Based Customer Communication enhances learning experience The AARP Driver Safety team uses a number of tactics to attract half a million attendees to its courses throughout the USA each year. However, 5 years ago, AARP Driver Safety experienced declining audiences for the in-person courses. They wanted to increase the number of attendees and also try…

amsterdam geomarketing locr geoservices and maps

Growing New Print Business with Geodata

Let Your Print Business Benefit from Location Data! Printers as well as marketers know that in today’s world of big data, the vast availability of customer information presents new challenges. For businesses to create relevant communications for their target audience, they need personalization—which is driven by data. locr gives printers the opportunity to generate new…

river bed image locr geoservices and maps

Using Local Marketing to Grow Your Business

  Are You Using Local Marketing to Grow Your Business? You should! Direct Mail is the ideal tool to implement in your omnichannel efforts. This article will explain how locr helps marketers to include location-based personalized direct mail into their marketing campaigns to encourage higher engagement, and achieve a better marketing ROI.

AARP Case Study locr personalized Geomarketing

PODi Case Study AARP

AARP Case Study Project Aims & Results The AARP Driver Safety (ADS) team uses a number of tactics to attract half a million attendees to its courses throughout the USA each year. However, 5 years ago, ADS experienced declining audiences for the in-person courses. They wanted to increase the number of attendees and also try…

locr Case Study Print Solutions

Print Solutions Case Study Project Aims & Results For the June edition of Print Solutions, publisher Earth Island wanted to show their readership what’s possible with digital print and variable data. To take the issue beyond the normal forms of personalization, they turned to locr for geomarketing solutions. This one-off project not only created great…

locr GEOservices and Maps Direct Mail

GDPR Pushes Direct Mail’s Comeback

    Are Your Customers Missing Out on the Benefits of Print? The General Data Protection Regulation is playing a role in the already decreasing response rates for email marketing. Marketers are now searching for alternatives which is opening up new possibilities for print service providers!