The Way Forward for Personalization

Geomarketing eBook Geomarketing – The Way Forward for Personalization In this e-book, you will discover how location intelligence can help you realize the full potential for personalized marketing. From a marketer’s perspective, the beauty of this lies in the power and precision with which we can now use rich, informative and accurate geographical data to…

Why Location-Based Marketing Works

Geomarketing eBook Why Location-Based Marketing Works and How It Achieves Results – the eBook Location-based marketing covers both an emotional address and relevant information—and using personalized maps gives your design the valuable touch it needs to catch the reader’s eye. In this eBook we’re getting to the core of location-based marketing—what are geodata in marketing…

locr design map styles

What Will You Do Next with Maps?

Whenever printers and marketers used personalized maps they learned that maps establish a sense of connectedness that other channels struggle to accomplish. locr now introduces a new range of map styles that open the door to just about endless design possibilities allowing you to create location-based communications that easily adapt to your design and campaign…

Adult Reading Walking Unsplash

locr Introduces New Location-Based Solution for Magazine Advertising

Can magazine advertising add real value? As marketers re-discover the power of printed communications, far-reaching developments in magazine printing technology open the door for more personalized marketing messages. However, marketers are still challenged with creating customized communications for a demographically diverse readership. locr has a solution to overcome this challenge. Read on to discover how…

locr geoservices and personalized maps website screen

New Year – New locr Website

We’re starting the New Year with a development fresh from the locr headquarters. The locr website has a new design! Together with a new intuitive user interface, we also introduce a completely new section to the website that brings you exclusive Geomarketing insights, valuable industry knowledge and marketing content for free. Read on to discover…

Season’s Greetings from locr!

In the first week of December our internal NAVImaps had nothing but one destination – Braunschweig, Germany. The locr team traditionally gathers to recap the year and look at new challenges and adventures that lie ahead, eat homemade cookies and enjoy a cup of mulled wine at the local Christmas market. And what a year…