locr Case Study JOSERA

locr CASE STUDY: Josera Geodata and Personalized Maps for Retail Marketing Objectives German pet nutrition company JOSERA wanted to combine its website with printed direct mail as part of an effort to acquire new customers and drive traffic to JOSERA’s retail network.   Strategy JOSERA engaged a leading direct mail and digital printer, Grunewald GmbH…

Combining Print and Online Communications to Drive Customers to Retail Shops

Pet nutrition company Josera combined print and online communications to attract new customers and get them to visit their retail locations. The company worked with leading direct mail and digital printer Grunewald GmbH to build a location-based direct marketing campaign. When a prospect makes an inquiry on the JOSERA website, they receive pet food sample packages that…