How to use Geomarketing: Hospitality

Restaurants, tourism and events: the on-site experience is what matters. Show your customers where to find these! This ebook covers recent trends of the hospitality industry and how to successfully communicate these. In addition to attractive offers responding to recent customer demands, communicating where to find these is crucial for success. Guide your customers to…

Beyond the Box: Unwrapping Success with Personalized Packaging

eBOOK: Beyond the Box: Unwrapping Success with Personalized Packaging Product packaging, shipping material and magazine covers lead to a positive first impression and have a major impact on buying decisions. This eBook talks about ideas for packaging that is guaranteed to attract attention, build instant connections and offer interesting value. It has never been easier…

Print Touches: The Power of Direct Mail

eBOOK: Print Touches: The Power of Direct Mail Personalized direct mail is a highly efficient marketing tool. Finding a printed piece of mail in your mail box is something special and instantly creates engagement. But why is direct mail so good at creating engagement? This eBook shows why people react to direct mail and what…

Crossing Channels: Crossmedia vs. Geomarketing

eBOOK: Crossing Channels: Crossmedia vs. Geomarketing Cross media marketing campaigns are widely used, and well received by customers throughout all industries. Traditional, innovative, online or offline: There is a big variety of media channels for creative ways to get your message heard. This eBook is dealing with the benefits of cross media campaigns and offers…

How to use Geomarketing: RETAIL

For retail stores it is essential to communicate where they are and how to find them. Location data makes all the difference here! This ebook gives a short overview of the current situation of the retail market, and provides tips and inspiration on how to create an efficient customer approach. There are many ways to…

Print Moves: The Power of Maps

eBOOK: The Power of Maps In this ebook you will find the most important facts from our comprehensive White Paper “The Power of Maps”: We looked at scientific studies on the perception and psychology of geographic maps and image perception in general: Why are maps so appealing to us, why are they even more effective than…

Direct Mail vs. Sustainability

eBOOK: Direct Mail vs. Sustainability Direct mail is a powerful tool for print and cross media campaigns, and can definitely support sustainable business values. Learn how print products pay off on many levels for your marketing campaigns and for the environment! This ebook provides tips and ideas on how to plan and implement efficient direct…

Geomarketing in Practice: Healthcare

This eBook covers the unique challenges of healthcare marketing and provides creative solutions for successful patient-centered communications. Using location data to advantage is an easy way to attract attention and guide patients to the closest hospital or doctor’s office. It includes a real success story of how the Orthopaedics Center at the University of Chicago…

locr GEOpack

eBOOK: GEOpack Direct mail attracts attention, boosts response rates and strengthens customer loyalty. It is a powerful tool for both print and cross media communications and can be customized to meet any campaign goal and corporate design. The locr GEOpack is a practical guide on how to plan and implement your own direct mail campaign.…

Top Ten Tips Rundown

eBOOK: Top Ten Tips Rundown In recent months we have introduced not only the locr BACKpack, but also two new eBooks with valuable tips and many examples of successful geomarketing. Get our rundown of our Top Ten Tips here to see all the points and tips at one glance. Laden Sie das E-Book jetzt direkt…