eBOOK: Crossing Channels: Crossmedia vs. Geomarketing Cross media marketing campaigns are widely used, and well received by customers throughout all industries. Traditional, innovative, online or offline: There is a big variety of media channels for creative ways to get your message heard. This eBook is dealing with the benefits of cross media campaigns and offers…
For retail stores it is essential to communicate where they are and how to find them. Location data makes all the difference here! This ebook gives a short overview of the current situation of the retail market, and provides tips and inspiration on how to create an efficient customer approach. There are many ways to…
eBOOK: The Power of Maps In this ebook you will find the most important facts from our comprehensive White Paper “The Power of Maps”: We looked at scientific studies on the perception and psychology of geographic maps and image perception in general: Why are maps so appealing to us, why are they even more effective than…
eBOOK: Direct Mail vs. Sustainability Direct mail is a powerful tool for print and cross media campaigns, and can definitely support sustainable business values. Learn how print products pay off on many levels for your marketing campaigns and for the environment! This ebook provides tips and ideas on how to plan and implement efficient direct…
This eBook covers the unique challenges of healthcare marketing and provides creative solutions for successful patient-centered communications. Using location data to advantage is an easy way to attract attention and guide patients to the closest hospital or doctor’s office. It includes a real success story of how the Orthopaedics Center at the University of Chicago…
eBOOK: GEOpack Direct mail attracts attention, boosts response rates and strengthens customer loyalty. It is a powerful tool for both print and cross media communications and can be customized to meet any campaign goal and corporate design. The locr GEOpack is a practical guide on how to plan and implement your own direct mail campaign.…
In this eBook, we look at the state of hospitality today, focusing on hotels, restaurants, and events. We provide ideas for how print and marketing service providers can support a sector that was hit particularly hard by the pandemic. It shows how you and your clients can now create new opportunities together through a marketing-centered…
eBOOK: Print Touches: The Power of Direct Mail Research shows us that direct mail works. While response rates may vary depending on different offers, colors, layouts, etc., the idea that we can send a direct mail piece and know that there will be some engagement is a given. But do you ever wonder why direct…
eBOOK: Top Ten Tips Rundown In recent months we have introduced not only the locr BACKpack, but also two new eBooks with valuable tips and many examples of successful geomarketing. Get our rundown of our Top Ten Tips here to see all the points and tips at one glance. Laden Sie das E-Book jetzt direkt…
eBOOK: Five more Tips to Elevate Your Marketing with Geodata The sequel of our successful eBook about the „Top Five Tips to Elevate Your Marketing with Geodata“. Here you will receive more tips about how you can enhance your marketing campaigns with the help of locr. You will gain valuable insights with customer examples, which…