locr to attend XMPie Innovation Day in London To help printers become smarter and compete with larger companies, XMPie’s vision is to offer “creatively compelling” and “individually relevant” products and services. The XMPie Content Cloud takes that vision a step further by enabling partners, like ourselves at locr, to enrich and extend the power of…
Online communications are a powerful tool, but nothing can replace the positive impact that comes from face-to-face interaction. That’s why hosting an event can give your business several advantages. When thinking about hosting an event for your business, make sure to use themes relevant to your business, ones exciting to your prospect. For example, a…
locr NAVImaps are the best way to get your audience to attend your event. These maps detail the personalized routes customers would take to get from their homes to the location of your event or business. Customers literally visualize the journey they would make. You can customize your NAVImap routes with different logos or…
Online communications are a powerful tool, but nothing can replace the positive impact that comes from face-to-face interaction. That’s why hosting an event can give your business several advantages: Relationships People still like to do business with people they know, and events give customers the chance to create that level of connection with people of…
#1…you want to create engaging direct mail campaigns Easy, right? Do you have map projects on a regular basis? Then we’ve got the perfect tool for you to create eye-catching marketing campaigns in a fast and easy way! And the best thing is—you only need your customers names and addresses to make a start…
Today, consumers are one search away from having a detailed map. These maps are then displayed on our phones and our computers, guiding us from one destination to the next. As a result, consumers have become very familiar with a specific style of map. Now there is a way to bring that familiar look…
locr works with a national nonprofit that produces a series of mailings with offers that save their members money. One of these mailings is an offer for a smart driving course. Customers who complete the course can save money on their auto insurance. To be successful, the direct mail campaign must target people in a…
We are excited to share news of an update to our batch tool. The updated batch tool makes it easy for users of all technical levels to generate GEOservices and maps for their marketing campaigns. This new release includes the following features: An Improved User Interface The updated locr batch tool provides users with an…
InfoTrends/KeyPoint Intelligence has published a new white paper titled “Meeting Clients’ Needs with Geomarketing”. Authored by Pat McGrew, Director of the production workflow service at InfoTrends/KeyPoint Intelligence, this white paper provides real-world examples and data-driven results on how geomarketing has greatly improved the results of marketing communications. After reading the white paper, you will come…
Pat McGrew, director of production workflow services at InfoTrends, a division of KeyPoint Intelligence, is the author of a new white paper titled “Meeting Clients’ Needs with Geomarketing”. We recently talked to Pat about geomarketing and the ways in which it is enabling print and marketing service providers to extend their product offering and improve…