Moving Customers in the Right Direction

Though we still have a way to go, a post-pandemic world is starting to take shape. That means now is the time to talk to your clients about creating marketing campaigns that reach customers in the new, new normal. This issue of the newsletter has the information you need to make those campaigns successful. Start…

Creating Connection In the Pandemic

With consumers stuck at home during the pandemic, marketers turn to an old ally: printed direct mail. These marketers find that direct mail reaches consumers who are growing tired of Zoom meetings and social media. In isolation, these consumers are ready for the type of physical connection direct mail provides. Our blog post has essential…

Half-Full

At the start of 2021, I can’t help think about the glass of water analogy: is it half-full or half-empty? In many parts of the world, the pandemic has gotten worse. As infections rise, so do the restrictions on the economy. Having vaccines reach the arms of more and more people creates hope that this…

Comfort & Joy

2020 has been a year unlike any we have experienced before. All of us have felt the health and economic disruption caused by the coronavirus. In this newsletter, we reflect on how the pandemic of 2020 has impacted our lives and our industry. We take a hopeful look at the opportunities that 2021 will bring.

The Resources to Get You Through

The pandemic may have caused the cancellation of fall events, but we’ve got new resources to help you successfully navigate this changing marketplace: The Virtual Booth locr’s new virtual booth is packed with the ideas, information, and inspiration you need to make the most out of your direct mail. Take a tour of locr’s virtual…

Recovery in the time of COVID-19

In 2020, the world experienced unprecedented health and economic challenges. For the retail sector, whose success is dependent on customer visits, these challenges were particularly difficult This blog post is full of information on how you can help your customers get back on their feet. We have tips and inspiration on using the power of…