AUTOMOTIVE Show the quickest route to your offerHighlight accessibility of your servicesCreate personalized, engaging advertisements Drivers use road maps and route directions every day – take advantage of that! Personalized maps directly address the customer, attract attention and are proven to boost response rates. Location data also allows you to refine your target group to…
locr GEOadverts allow magazine publishers and advertisers to use simple address lists to their advantage and create efficient, engaging advertisements. Geodata derived from your subscribers’ addresses holds surprising potential: By refining your target groups the right message will be sent to the most promising audience. This leads to increased response rates and more cost-efficient campaigns.…
VOTING Show where to vote and how to get thereEncourage positive emotions and engagementIncrease awareness and credibility Sending the right message to the right target group is the key to success. Use location data to provide relevant information, directly address every single recipient and motivate them to vote. Geodata lets you refine your target group,…
MAGAZINE PUBLISHING Surprise every reader with their own unique magazine issueExplore possibilities of personalization technologyCreate efficient, engaging advertisements Magazine personalization is thriving, and geomarketing can support that in many ways. Personalized maps on the cover or inside the magazine create interest, provide valuable information and directly address the recipient. QR codes and multimedia elements effortlessly…
eBOOK: GEOpack Direct mail attracts attention, boosts response rates and strengthens customer loyalty. It is a powerful tool for both print and cross media communications and can be customized to meet any campaign goal and corporate design. The locr GEOpack is a practical guide on how to plan and implement your own direct mail campaign.…
TOURISM Personalize tours, guides, and directionsSimplify communication and optimize the travel experienceCreate special memories Travelers depend on reliable location information and helpful maps. Tour and hotel operators must communicate surroundings, routes, and addresses – and they need to do it clearly and reliably. Our GEOservices enable national and international routing with different means of transport.…
LOYALTY Strengthen customer loyaltyIncrease the number of participantsCreate connections to members Whether you use your stamp cards or operate an extensive, cross-company system – bonus programs strengthen brand loyalty, give a sense of belonging, and increase sales figures. With locr MAPS, you can easily show where points can be collected, or vouchers redeemed to motivate…
HEALTHCARE Highlight proximity and accessibility of your servicesGuide patients to appropriate careDesign patient-centered cross media communications Distance and travel time are critical when choosing healthcare services, and knowing where to go in an emergency is essential. Use geodata to advantage and show the right location for getting the right care. Tangible direct mail with personalized…
RETAIL visualize short distances to your storeadd value to the buying experienceincrease response and sales rates Distance, location, and routes are critical in local retail. Whether you want to announce a new opening, promote discount promotions or send coupons: Geomarketing appeals to new and existing customers and motivates them to visit your store. Successful geomarketing…
… *locr has entered the chat* PrintComm recently published some really interesting content about maps and direct mail. One of them is titled “Should Your Direct Mail Include a Map or a QR Code That Links to a Map Application?” – This is a really good question, and as a provider of maps and geoservices…