Print Moves: The Power of Maps

The Power of Maps eBook Print Moves: The Power of Maps We recently introduced you to our latest white paper, “The Power of Maps”. In it, we looked at scientific studies on the perception and psychology of geographic maps and image perception in general. We have condensed this knowledge in our latest ebook. In “Print…

New locr White Paper “The Power of Maps”

You already know that we swear by the power of personalized maps. Maps create connections, arouse emotions and attention, but few in the marketing world understand exactly how they do this. We’ve looked at some scientific studies to get a understanding of how images and maps work. We put together our findings in a new…

locr White Paper – The Power of Maps

locr White Paper locr White Paper “The Power of Maps” You already know that we swear by the power of personalized maps. Maps create connections, arouse emotions and attention, but few in the marketing world understand exactly how they do this. We’ve looked at some scientific studies to get a understanding of how images and…

locr Case Study De Bradelei

Reconnecting With Lapsed Customers Objectives De Bradelei Stores in the UK offer fashion from leading brands at discounted prices. They wanted to increase footfall and boost sales by targeting lapsed customers from their extensive database.   Strategy  They engaged Eight Days a Week Print Solutions (EDWPS) to design and manage a direct marketing campaign using…

Moving Customers in the Right Direction

Though we still have a way to go, a post-pandemic world is starting to take shape. That means now is the time to talk to your clients about creating marketing campaigns that reach customers in the new, new normal. This issue of the newsletter has the information you need to make those campaigns successful. Start…

locr Case Study JOSERA

Geodata and Personalized Maps for Retail Marketing Objectives German pet nutrition company JOSERA wanted to combine its website with printed direct mail as part of an effort to acquire new customers and drive traffic to JOSERA’s retail network.   Strategy JOSERA engaged a leading direct mail and digital printer, Grunewald GmbH to create a location-based…