PODi Case Study Print Solutions

PODi CASE STUDY: Print Solutions Projekt Aims & Results For the June edition of Print Solutions, publisher Earth Island wanted to show their readership what’s possible with digital print and variable data. To take the issue beyond the normal forms of personalization, they turned to locr for geomarketing solutions. This one-off project not only created…

PODi Case Study Deutschland Card

PODi CASE STUDY: DeutschlandCard Projekt Aims & Results Very high-volume mass direct mail to millions of recipients often has very low response rates because they are not personalized and do not appeal enough to the interests of the recipients. DeutschlandCard GmbH, one of Germany’s largest multi-partner loyalty programs with 20 million members, and its partner,…

locr GEOservices and Maps Blog Image Location

Add Value To Customer Communication—With locr Geomarketing Solutions

You’ve heard that Geomarketing can help your marketing campaigns be more successful, but just how does that work in practice? We at locr have a proprietary geomarketing solution – GEOservices. GEOservices is a service that lets you improve the quality of your mailing list. The result of using GEOservices to refine your address list is…

PODi case study de Bradelei Stores direct mail campaign with personalized maps from locr

PODi Case Study De Bradelei

PODi CASE STUDY: De Bradelei Projekt Aims & Results De Bradelei Stores are a group of shopping outlet malls in the UK offering fashion from leading brands at discounted prices. They wanted to increase footfall and boost sales in Autumn 2016 by targeting lapsed customers from their extensive database. All sales are undertaken in-store as…

PODi Josera Case Study

PODi CASE STUDY: Josera Projekt Aims & Results JOSERA is an animal nutrition and pet food manufacturer in northern Bavaria, Germany. Their marketing strategy involves sending personalized pet food sample packs in response to customer enquiries made on the JOSERA website including vouchers that can be redeemed at nearby retail outlets for JOSERA products. The…